Social Media Marketing Specialist

Job Description

Position: Social Media & Marketing Specialist

Location: Montreal, Canada

Start Date: October 2025

Job Type: Full-Time | On-Site

Company Description

Delmar Jewelers is a manufacturer and wholesaler of fine jewelry, supplying major retailers in the USA, Canada, and worldwide with a focus on online sales. Our showroom in Montreal, QC showcases an extensive collection of one‑of‑a‑kind pieces and regular line items. We offer GIA‑certified diamonds and specialize in custom engagement rings, providing personalized attention to each customer.

About the Role

We are looking for a dynamic and creative Social Media & Marketing Specialist to join our growing team. You will play a key role in planning and executing marketing initiatives across digital platforms while contributing to branding, content creation, live streaming, and trade show support. This is an exciting opportunity for a passionate individual with a strong background in digital marketing, content production, and social media strategy—especially in the jewelry and e‑commerce space.

Key Responsibilities

Social Media & Content Creation

• Manage and grow our social media presence across platforms (Instagram, TikTok, Facebook, LinkedIn, Pinterest)


• Plan and publish compelling, on‑brand content to drive engagement and conversion


• Monitor trends and analytics to optimize performance


• Write engaging captions, product descriptions, and short articles about the jewelry sector


• Collaborate with the design team to produce on‑brand visuals and video content


• Manage influencer relationships and user‑generated content

Marketing Project Coordination

• Oversee and coordinate marketing projects across departments


• Assist in developing digital campaigns for seasonal launches, promotions, and partnerships


• Support B2B presentations with marketing strategy and performance decks


• Maintain and update the digital asset management system


• Coordinate preparation of brochures, newsletters, and brand collateral

Events & Live Content

• Plan and execute trade show participation (logistics, collateral, booth prep)


• Organize and produce live shopping shows and product drops


• Utilize tools like E‑camm for live streaming events


• Edit videos for use across digital and social channels

Digital & Performance Marketing

• Support execution of search, display, and social ad campaigns


• Analyze digital marketing performance and produce actionable reports


• Work with platforms such as Promote IQ, Mirakl, Walmart Connect, etc.


• Assist in marketplace listings, promotions, and content uploads

Qualifications & Experience

• 1–2 years in a marketing or social media role, ideally in the jewelry or fashion e‑commerce industry


• Bachelor’s degree in Marketing, Communications, Business, or a related field


• Experience coordinating digital campaigns and trade shows


• Strong understanding of content trends, digital marketing platforms, and visual storytelling


• Familiarity with online marketplaces and DTC platforms


• Portfolio of social media or marketing work is required

Skills & Tools

Technical Skills

• Microsoft Office Suite (Excel, Word, Outlook, PowerPoint)


• ClipChamp or equivalent video editing software


• E‑camm Live or similar live stream tools


• Experience with Meta Ads Manager, Google Ads, or similar platforms

Soft Skills

• Strong writing, communication, and research abilities


• Analytical mindset with attention to campaign performance


• Detail‑oriented with excellent organizational skills


• Ability to work independently under pressure and meet tight deadlines


• Flexible, collaborative, and open to daily creative challenges

Work Requirements

• Must be based in Montreal or able to commute daily to our Montreal office

How to Apply

Please send the following to pinny@delmarintl.ca:

• Your resume


• A cover letter explaining why you’re a great fit for the role


• A portfolio of your marketing, social media, or design work (required)

Only candidates who submit all three components will be considered. We look forward to hearing from creative, driven applicants ready to make an impact!