Marketing Analyst

Job Description

At SaskTel, we don't just think big – we innovate and lead the way We enrich everyday life. We empower people, organizations and communities to reach their full potential. If you're passionate, driven, and ready to make a difference, join our dynamic team and be part of something truly transformative

Marketing Analyst

Location: Regina, SK

Number of Positions: 1

Salary: $ $41.92 (depends on education and experience)

Type of Position: Permanent Full Time

Closing Date: 03/05/2026

SaskTel is seeking a Marketing Analyst with a strong research mindset, exceptional analytical and problem-solving skills, and high data literacy. The ideal candidate will collaborate with various departments and research vendors/partners to address strategic challenges using both primary and secondary research and data. They will be responsible for sourcing and synthesizing information from industry and external research sources, applying these insights to help SaskTel understand market challenges and develop solutions in a highly competitive landscape.

Position Overview

Develops fundamental Marketing plans or programs for existing and new product and service offerings by evaluating the competitive situation, market position and product/service alternatives.

Typical Duties & Responsibilities

(Not all inclusive or applicable to all assignments)

Responsible for selection and support of products, services or rate packages (e.g. assembly of various products and services exclusively directed toward a specific segment of the market) available for purchase, lease or rental to external customers. Responsible for all aspects of life cycle management.
Responsible for external market analysis, segmentation or differentiation by various research methods including focus groups with the primary goal of identifying strategies to: Increase external market share or retain existing market share. Enable selection of the external target market for the product or service. Determine appropriate distribution channel and respond to variables in the competitive marketplace including forecasting and sensitivity analysis of the options.
Responsible for pricing, including setting prices or rates external customers would pay for particular products or services. This includes costing and economic modelling, revenue forecasting and portfolio profitability.
Responsible for promotion/advertising of products, services or rate packages to external customers, including forecasting, budgeting and determining the target external audience.
Responsible for products (physical or digital) from concept to implementation, defining product strategy for advancement and improvement.

Qualifications

University Degree in Business Administration or Commerce with 4 Marketing classes.
Demonstrated thorough knowledge of marketing principles and the ability to practically apply theories.
Working knowledge of personal computers and various software applications.
Excellent verbal and written communication skills and the ability to deal effectively with others.
Demonstrated analytical and problem-solving ability.
Valid driver license.

This is an on-site position located at the location(s) above. The successful candidate must be located within the province of Saskatchewan. Out of province/country candidates must be willing to relocate. Flexible work opportunities, in province, may be available.

At SaskTel, we believe in fostering a diverse and inclusive workforce that reflects the customers and communities we serve. We strive to create an environment where all employees feel empowered to contribute their unique perspectives, driving innovation and creativity, while advancing our efforts as Saskatchewan's leading Information and Communications Technology provider.

As one of Saskatchewan's Top Employers, we offer rewarding work, competitive salaries, comprehensive health and dental plans, pension plans, flexible work arrangements, paid time off, training & more For more information on our benefits please click here: SaskTel's Benefits.